Privacy policy

Last Revised: August 14, 2026

These policies are provided by Wade Living LLC, the legal entity operating Wade Living.

Overview

At Wade Living we respect your privacy and aim to be clear about how we collect, use, and share personal information when you visit our website, create an account, or make a purchase. This Privacy Policy explains what we collect, why we collect it, how we use it, and the choices and rights available to you.

Personal Information We Collect

We collect information that identifies you or can reasonably be linked to you, including:

Contact details: name, billing and shipping address, phone number, email.
Order and payment details: payment method, transaction information, billing address.
Account information: username, password, preferences, order history.
Shopping activity: items viewed, added to cart, purchased, returned.
Communications: messages you send to customer support, feedback, and survey responses.
Device and usage information: IP address, browser type, device identifiers, pages visited, and interaction data.
Other information: any information you choose to provide when contacting us or completing optional forms.

We do not treat anonymized or de‑identified data as personal information.

How We Collect Personal Information

We collect personal information in several ways:

Directly from you when you create an account, place an order, sign up for marketing, or contact support.
Automatically through cookies, web beacons, and similar technologies when you use our Services.
From service providers who process information on our behalf, such as payment processors, shipping carriers, and analytics providers.
From third parties when you interact with integrations or social features.

How We Use Personal Information

We use personal information to:

Provide and improve the Services — process orders, arrange shipping, handle returns, manage accounts, and personalize your shopping experience.
Communicate with you — respond to inquiries, send order updates, and provide service messages.
Marketing and advertising — send promotional emails and show relevant ads; you may opt out of marketing at any time.
Security and fraud prevention — authenticate accounts and detect or investigate fraudulent activity.
Legal compliance and business operations — comply with laws, respond to legal requests, and enforce our policies.

We only use personal information for the purposes described in this policy or as otherwise disclosed to you at collection.

How We Share Personal Information

We share personal information only as necessary and with appropriate safeguards:

Service providers that support our operations, including Shopify, payment processors, shipping carriers, analytics providers, and customer support platforms.
Marketing and advertising partners to deliver and measure ads and to honor opt‑out signals.
Affiliates and business partners when needed to fulfill orders or provide services.
Legal and safety reasons when required by law or to protect rights, property, or safety.
Business transfers in connection with a merger, sale, or reorganization; we will notify you if your personal information is transferred.

We do not sell personal information in the traditional sense. Where local law defines “sale” or “sharing” differently, we will honor applicable opt‑out rights as described below.

Cookies and Tracking Technologies

We use cookies and similar technologies to operate and improve the Services:

Essential cookies are required for site functionality and cannot be disabled.
Non‑essential cookies are used for analytics, personalization, and advertising and are only set after you provide consent where required.
Consent management for visitors in the EEA, UK, and other regions requiring consent is handled via our cookie banner. You may update preferences at any time.
Opt‑outs: We honor Global Privacy Control (GPC) signals and provide a Data Sharing Opt‑Out page at /pages/data-sharing-opt-out to record your preference for targeted advertising and data sharing.

Clearing cookies or using a different browser or device may require you to opt out again.

Your Choices and Rights

Depending on your location, you may have rights regarding your personal information, including:

Access to the personal information we hold about you.
Correction of inaccurate information.
Deletion of personal information, subject to legal exceptions.
Portability to receive a copy of your data in a common format.
Opt out of sale or sharing for targeted advertising.
Object to or restrict certain processing.

To exercise your rights, contact support@wadeliving.com. We may need to verify your identity before fulfilling requests. For residents of certain U.S. states with specific privacy laws, we will honor state‑specific rights as required by law.

International Transfers and Legal Bases

International transfers: Your information may be transferred, stored, or processed outside your country. When transferring data from the EEA or UK, we rely on approved legal mechanisms such as Standard Contractual Clauses or other lawful safeguards.
Legal bases: For users in the EEA and UK, our legal bases for processing include performance of a contract, legitimate interests, consent where required, and compliance with legal obligations.

Security and Retention

Security measures: We use reasonable administrative, technical, and physical safeguards to protect personal information. No system is completely secure, and we cannot guarantee absolute security.
Retention: We retain personal information as long as necessary to provide the Services, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods vary by data type and purpose; if you request deletion, we will remove or anonymize data unless retention is required by law.

Children’s Data

Our Services are not intended for children. We do not knowingly collect personal information from individuals under the age of majority. If you believe a child has provided personal information, contact us and we will take steps to delete it.

Third Party Links and Services

Our site may contain links to third‑party websites and services. We are not responsible for the privacy practices of those sites. Review their privacy policies before providing personal information.

Relationship With Shopify

Our store is hosted by Shopify. Shopify collects and processes personal information to provide and improve the Services. For details about Shopify’s practices and how to exercise rights related to Shopify’s processing, review the Shopify Consumer Privacy Policy and Shopify Privacy Portal.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will post the revised policy on this page with an updated “Last Revised” date. Significant changes will be communicated where required by law.